Computer
Repair Contracts that Keep You Profitable
If
you are trying to set up profitable computer repair contracts for your
small business clients, you might have some questions about their real
benefits, or at least how to clearly explain these benefits to
non-technical small business decision makers.
Many small business technology providers choose not to
use on-going agreements and build their business around customers that
have short-term needs or need immediate emergency services. If you fall
into this category, you need to start thinking about your business
realistically and planning long term. Unless you intend to spend a lot
of time and money on aggressive marketing tactics or hire a huge number
of employees to handle thousands of clients every year, you’re just
not going to build sustainable revenue. You need to be prepared to build
a solid foundation for your business, and this means focusing on
long-term, sophisticated repair and support needs that will require you
to enter into on-going relationships with clients that will pay you
predictably a certain amount of service revenue each and every month.
Consider the following 3 points when building a solid
foundation for your business on computer repair contracts.
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Computer Repair Contracts Are Essential to Your
Business. On-going agreements formalize your working arrangement
with clients and provide your company with very highly profitable
recurring consulting revenue. This is nothing like the
commodity-oriented managed services business that puts you into a
low-margin "box-pusher" mentality. Repair agreements
contribute to your longevity in a way that no number of quick fixes
or short-term solutions can, because they represent your commitment
to cater to the real long-term needs of your small business clients
… and most importantly, your clients’ commitment to pay you
regularly for your expertise and high-end premium services.
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The Customer is Not Always Right. Just
because a large potential client wants to have his/her attorney
rewrite your entire agreement doesn’t mean you should go along
with it. If you have done a really good job of building a
relationship with each client, you will not likely run into this
situation. Start out each new customer on some kind of mutual
proving ground project to make sure the relationship will work
before you present the idea of your computer repair contracts. And
there will be a certain amount of faith and good will build up
between the key people in your company and the key people in your
client’s business. Most of the time, the only reason a client will
ask for a contract revision is because he/she senses weakness and
the opportunity to take advantage of the situation. Of course if you
focus on the legal niche, it often becomes a matter of price and ego
for your customers to bully-you into adopting their one-side
contract mentality. So unless your clients are power-hungry
attorneys, just follow a set, step-by-step sequence for engaging
with new customers and clients, and the issue of a client that wants
and demands a total rewrite will usually be a moot point.
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Be Prepared. You need to have your entire
computer repair contracts package planned out and ready to go,
because you never know when a new customer or client will be ready
to sign. Delaying for a few weeks will not only kill your
credibility, but it will also potentially make you miss a valuable
opportunity to strike while the iron’s hot.
In this article, we detailed some important points about
building a plan for long-term agreements with clients. To learn more
about how to build compelling, mutually-beneficial, highly-profitable
computer repair contracts that attract steady, high-paying clients, go sign-up now for the free
Sample Tips and Excerpts below
from the Computer Consulting Kit Home Study Course.
Sample Tips and
Excerpts
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